Preview Mode Links will not work in preview mode

Social Minds puts you in a room with marketing’s brightest minds. We interview the world’s biggest brands, break the latest social media headlines and translate social-first trends for the layman.

Our promise to you? No buzzwords, jargon or fluff. Just real case studies, genuine experts and actionable insights. That’s why we’re the world’s favourite social media marketing podcast.

Oct 5, 2026

Behind every viral song there’s a lot of work going on - and a spike in views doesn't always mean good news for the artist. In this episode, we're joined by Danny Ingram, Director of Creator Marketing at Universal Music UK, to unpack what really happens when a track starts to trend. 

Expect to learn why...


Sep 21, 2026

SocialMinds LIVE is back! Sign up to the waitlist to join us on 22 October: https://www.socialchain.com/socialminds-live-x-canva/  
 
On this episode of Social in Six, SocialChain strategist Vanessa Damien joins Mil in the studio to unpack what’s causing a stir in the world of social. First up, Meta has launched Muse,...


Sep 7, 2026

Food has always been one of the internet’s most competitive categories, but with the rules and what works constantly shifting, getting people to stop scrolling long enough to subscribe is becoming harder than ever. For Mob, that means constantly testing, analysing and evolving its approach to social. 

In...


Aug 24, 2026

When Essity started pushing the conversation around femcare and body confidence, taboo-breaking was a genuine differentiator. Now every brand's got a bold campaign and a creator to match. Luciana de Azevedo Lara, Senior Global Communications Officer at Essity, joins SocialChain CEO, Jacinta Faul to get into what happens...


Aug 17, 2026

On this episode of Social in Six, midweight creative Harrison Kennedy joins Mil in the studio to break down all the latest updates from the social sphere. First up, Instagram has removed an AI remix feature just days after launching it, while YouTube’s Shopping affiliate programme has officially expanded to...