Oct 3, 2022

This week on Social in Six, we’re talking TikTok’s solution to business accounts and trending audios, YouTube’s answer to the demand for 9:16 ads, and Twitter’s continued push to get more people using Communities. We also cover Instagram’s badge for popular businesses, Meta’s new Collaborative Ads, and...

Sep 26, 2022

We’re celebrating 200 episodes of the Social Minds podcast! In this very special episode, Eve and Calum look back on 10 top moments where our guests shocked us, shook us, inspired us or changed our outlook on the industry. And this time they’re getting a word in. Hear from guests from the IPA, Weetabix,...

Aug 29, 2022

Ryanair wants to be the most talked about brand on social - and it’s well on its way. Its distinctive irreverence on social has recently been backed up by a solid social media strategy, courtesy of this week’s guest, Michael Corcoran - the airline’s head of social media. In this episode we find out how the brand...

Aug 22, 2022

This week on Social in Six, we’re covering the news that advance scheduling for Facebook Reels is finally open to all users. Plus, two updates for advertisers: TikTok Shopping Ads and Meta’s enhancements to its Advantage ad suite. LinkedIn is gradually introducing a new text formatting tool, and multimedia tweets...

Aug 15, 2022

LinkedIn is a favourite for personal brands and B2B lead generation, but the value doesn’t end there. In this episode we’re joined by senior content marketing consultant at LinkedIn, John Williamson, to find out what marketers might be missing in 2022. We discuss why personal profiles outperform Company Pages, which...