Jan 31, 2022
This week on Social in Six, we’re talking about Instagram’s expansion of its Remix feature, Newsletters for LinkedIn Company Pages, and TikTok’s new landing page option for ads - Instant Page. We also cover Twitter’s new cookie policy for UK and EU users, including how this will affect advertisers. And we’re...
Jan 24, 2022
NFTs. It’s the term on every marketer’s lips, but are they an asset to brands or the next passing fad? In this episode we’re joined by Zoe Scaman, co-founder of MCX and has worked on several top-tier brand NFT executions. In this, she explains what NFTs actually are (not JPEGs), when brands should and shouldn’t...
Jan 19, 2022
It’s estimated that people are exposed to at least 6000 ads every day. If you took the caption and logo away from your social ads, would they be recognisable as your brand? Creating distinctive assets is crucial to being thought of at the time of purchase. Today we’re answering how you can do that.
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Jan 17, 2022
This week on Social in Six, we cover Story highlight clips in Creator Studio, YouTube’s new performance analytics, and the possibility of customisable Instagram grids. We also talk about Twitter’s addition to Spaces replays, and LinkedIn’s version of the feature that will see live video and audio events. Finally...
Jan 10, 2022
In 2021 Pinterest Predicts got 8/10 predictions correct, from the rise of the mighty jalapeño pepper jam to film nights in home cinemas. This year we’re kicking off 2022 with a brand new set of predictions, as we’re joined by Pinterest’s director of marketing for Europe, Louise Richardson. From the rise of...