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Social Minds puts you in a room with marketing’s brightest minds. We interview the world’s biggest brands, break the latest social media headlines and translate social-first trends for the layman.

Our promise to you? No buzzwords, jargon or fluff. Just real case studies, genuine experts and actionable insights. That’s why we’re the world’s favourite social media marketing podcast.

Sep 4, 2018

Suicide is the biggest killer of men under 45 in the UK; nevertheless, a metaphorical handbrake exists whenever the ‘S’ word is mentioned. This week on Social Minds, we sit down with Simon Gunning, the CEO of CALM (Campaign Against Living Miserably), who is taking a sledgehammer to the taboo of male suicide with a hard-hitting approach to advertising. We discuss the new face of corporate social responsibility (CSR), poisonous masculine stereotypes and the role data-led technology can have in saving lives.