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Social Minds puts you in a room with marketing’s brightest minds. We interview the world’s biggest brands, break the latest social media headlines and translate social-first trends for the layman.

Our promise to you? No buzzwords, jargon or fluff. Just real case studies, genuine experts and actionable insights. That’s why we’re the world’s favourite social media marketing podcast.

Sep 18, 2018

Facebook’s algorithm is crippling content which fails to inspire ‘meaningful engagement’ - but who dictates what meaningful means? As Social Chain strategy director, Mike Blake-Crawford, points out: the perceived value of content differs between people. And as content restrictions continue to contradict Facebook’s latest objective, agencies’ role to provide unbiased guidance has never been more crucial. In Episode 007 of Social Minds, we translate Facebook’s actions and agenda to reveal how brands, publishers and creators can survive in such uncertain times.