Preview Mode Links will not work in preview mode

Social Minds puts you in a room with marketing’s brightest minds. We interview the world’s biggest brands, break the latest social media headlines and translate social-first trends for the layman.

Our promise to you? No buzzwords, jargon or fluff. Just real case studies, genuine experts and actionable insights. That’s why we’re the world’s favourite social media marketing podcast.

Nov 27, 2018

Social media professionals typically suffer from a lack of understanding and respect from the outside world - but there’s one position which struggles to gain recognition within the walls of the industry. In episode 017, we’re joined by Elizabeth Knights-Ward, marketing director and champion of the social media manager. In this, we address why such a challenging position is regarded as entry-level - and why it’s time for that to change.