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Social Minds puts you in a room with marketing’s brightest minds. We interview the world’s biggest brands, break the latest social media headlines and translate social-first trends for the layman.

Our promise to you? No buzzwords, jargon or fluff. Just real case studies, genuine experts and actionable insights. That’s why we’re the world’s favourite social media marketing podcast.

May 20, 2019

Earlier this year we collaborated with Buffer on its annual State of Social report, which enables marketers to form an informed strategy through social-first data. In episode 037 of Social Minds, we’re joined by Buffer’s editorial director, Ash Read, to unearth the learnings which have come to light since then, discuss how to strike the balance between research and creative instinct, and reveal when to use data to outsmart the platforms’ ever-changing landscape.