Preview Mode Links will not work in preview mode

Social Minds puts you in a room with marketing’s brightest minds. We interview the world’s biggest brands, break the latest social media headlines and translate social-first trends for the layman.

Our promise to you? No buzzwords, jargon or fluff. Just real case studies, genuine experts and actionable insights. That’s why we’re the world’s favourite social media marketing podcast.

Jun 1, 2020

Every week Theo and Eve bring you Social in Six - a breakdown of the top social media headlines and what you need to know. This week we dissect some of the biggest stories to come out of Instagram, including a breakthrough in social commerce with Shops, a new space for editorial content called Guides, and the platform’s move to finally show ads on IGTV and split the ad revenue with creators. Elsewhere, we take a closer look at President Trump’s decision to remove certain immunities for social platforms, which came in the same week Facebook rebranded its Calibra crypto wallet to Novi. And finally, after one of the biggest executive shuffles in social, we give our reaction to Disney’s head of streaming becoming TikTok’s new CEO. Want to be on Social Minds? Every other Monday we’re answering your questions about the social landscape. Send in your voice recordings to