Aug 24, 2020
Theo and Eve are back this week with Social in Six - a breakdown of the top social media headlines and what you need to know. We’re talking about TikTok’s first music distribution partnership with UnitedMasters, Twitter’s new reply features and Facebook’s campaign to get brands and users including more hashtags in their posts as well as using them as a search tool on the platform. We also discuss the news that Facebook has officially entered the first stage of its messaging merger, as Facebook Messenger and Instagram Direct are seen to combine for the first time. Finally we discuss Snapchat’s new strategy to encourage its users to share Snap content on everywhere but Snap, including TikTok which Snapchat has created several new Lenses specifically for. Want to be on Social Minds? Every other Monday we’re answering your questions about the social landscape. Send in your voice recordings to social.minds@socialchain.com.