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Social Minds puts you in a room with marketing’s brightest minds. We interview the world’s biggest brands, break the latest social media headlines and translate social-first trends for the layman.

Our promise to you? No buzzwords, jargon or fluff. Just real case studies, genuine experts and actionable insights. That’s why we’re the world’s favourite social media marketing podcast.

Dec 14, 2020

It’s our last Social in Six of 2020 and this week, Theo and Eve talk about the onset and impact of three-minute long videos on TikTok, Facebook’s plans to add shopping carts to WhatsApp and its acquisition of the CRM tool Kustomer - including what this means for retailers using WhatsApp and social commerce. Plus we discuss the findings of Reddit’s first-ever UK year in review, how new GDPR rules will impact businesses that use Facebook Messenger’s API and, of course, Instagram’s launch of shopping within Reels. Want to be on Social Minds? Every other Monday we’re answering your questions about the social landscape. Send in your voice recordings to