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Social Minds puts you in a room with marketing’s brightest minds. We interview the world’s biggest brands, break the latest social media headlines and translate social-first trends for the layman.

Our promise to you? No buzzwords, jargon or fluff. Just real case studies, genuine experts and actionable insights. That’s why we’re the world’s favourite social media marketing podcast.

Jun 28, 2021

In this week’s episode of Social in Six, we talk about Instagram’s latest tests - which include an emphasis on suggested posts, Fan Club Stories, and NFT-style collectables. Plus we discuss the arrival of Instagram desktop posting. We also cover TikTok’s new brand uplift ad polls along with its new Jumps feature,...


Jun 21, 2021

The general perception of the Army is that being a government organisation, it’s traditional. That’s why this conversation with the British Army was so surprising and so valuable. In this episode, we’re chatting to Alex Schillemore, the British Army’s head of digital and content. We’re also joined by Sarah...


Jun 14, 2021

This week on Social in Six, we discuss the new details uncovered about Twitter’s Super Follows and the addition of newsletter sign up buttons in creator’s profiles. We reveal the latest efforts from Instagram to keep creators onside, like new content approval processes and the ability to tag two brands in one ad....


Jun 14, 2021

Even the world’s most powerful brand finds value in social. For LEGO, it means appealing to all ages through innovative content and pulling off UGC on an epic scale. In this episode, we’re joined by the LEGO Group’s digital creative director for the Americas, James Gregson. He talks to us all about creativity,...