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Social Minds puts you in a room with marketing’s brightest minds. We interview the world’s biggest brands, break the latest social media headlines and translate social-first trends for the layman.

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  2. Ep. 031 - Moving In-house: How Agencies Are Adapting To Changing Adland

Ep. 031 - Moving In-house: How Agencies Are Adapting To Changing Adland

Apr 8, 2019

We’re undergoing a substantial shift in the way agencies operate; large network agencies have learned to share the market with specialist and challenger agencies. But how do we differentiate from one another when there’s an agency for everything? In episode 031 of Social Minds, Oliver Global COO Leo Harrison joins us to discuss differentiation, sustainability benefits for consumers and brands and the future of the agency model in our new adland.